Audience Profile

The genre of the three o' sevens is punk rock/alternative, therefore there are two possible target audiences that we could aim for. Our main audience is males and females aged between 16 and 30, however people aged 40 to 50 may also be interested as this genre of music would have been popular when they were younger and so will want to listen to new variations of the genre. However the main audience we will target is the younger audience. They will mainly be living in the UK as the band and the genre of music was originally associated with the UK, however due to websites such as MySpace, Facebook and adverts or interviews in magazines their music could travel internationally.